The European Court of Justice, the EU’s highest court docket, has ruled that footballer Lionel Messi can sign-up his title as a trademark.
It dismissed an appeal from Spanish biking organization Massi and the EU’s intellectual property business office, EUIPO.
The Barcelona footballer first used to trademark his surname as a sportswear model in 2011.
But he confronted opposition from Massi, who argued that the similarity between their logos would induce confusion.
Did You See This CB Softwares?
37 SOFTWARE TOOLS... FOR $27!?Join Affiliate Bots Right Away
The European Courtroom of Justice (ECJ) mentioned that the star player’s reputation could be taken into account when weighing up no matter whether the community would be ready to inform the difference involving the two manufacturers.
In doing so, it upheld a ruling by the EU’s Basic Court docket in 2018 that the footballer was also properly identified for confusion to come up.