This article was created by StackCommerce in partnership with Content Works, Postmedia’s commercial content division. While Postmedia may collect a commission on sales through the links on this page, we are not being paid by the brands mentioned.
If you’re a business owner, chances are the pandemic has thrown a wrench into your daily operations. But, entrepreneurs are a resilient, innovative bunch, and you’re not powerless when it comes to adapting to the new world we’re living in. To help, we’ve organized four powerful ways you can improve during the pandemic.
Organize your communications
The importance of staying in constant communication and organizing those conversations has never been more important than since the world shifted online. There’s no more walking down the hall for a quick conference with an employee or brainstorming over a coffee break.
Make sure you’re on top of everything so that details don’t slip through the cracks.
A lifetime subscription of the DarwinMail Professional Plan empowers you to stay productive when dealing with the increase of emails. DarwinMail is a secure inbox tool that will help you stay organized by sorting your inbox by category, sender, or subject. You can also turn on reminders or snooze emails to keep responses in a timely fashion.
DarwinMail is highly praised by CNET and Product Hunt and the lifetime subscription is on sale for $39.99 USD, an 86 per cent discount.
Boost your exposure
One of the best ways to increase business is to create more traffic to your website by leveraging the marketing benefits of Google search engines. Adjusting your website to the algorithm of search engines is a solid way to drive that traffic in your direction.
By optimizing the words on your website, new customers could be sent to your page instead of a competitor’s. One of the easiest ways to rank higher on Google search engines is with a keyword suggestion tool like LongTailPro.
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Get creative with your branding
Marketing your brand or business is probably more important now than ever, as announcements or company policies are projected digitally. The ability to keep up with marketing and advertising is crucial during this time, but if you don’t have the budget to hire a designer, don’t stress. There are still options for you.
1Brand Creative Brand Strategies has the software to help you customize your brand with up to 256 colours, logos, and fonts. A lifetime subscription for $99 USD provides the web-based guidelines to keep your brand shareable on any device.
Make scheduling appointments easy again
The country is slowly starting to reopen and with everyone trying to get a haircut at once, the nightmare of booking appointments is real.
Avoid the double bookings or wonky reservations with a one-year subscription of Cogsworth Solo Plan. The smart scheduling platform lets customers book services on their smartphones with ease. Make sure to follow safety protocols by customizing your questions on the mobile-friendly interface so you can bring your business space back to life.
The plan can help manage different business, locations, calendars, and staff from one account. Build your services with ease for only $19.99 USD.
Prices subject to change.